The fact that I have written separate blogs for each year 2013, 2014 & 2015 makes the figures come alive. Sorry. It won't happen again. Chuckle.
So many people publish their blogs these days, and every blog writer wants people to read what they say. The more people the better, right?
What makes some blogs more popular than others? You have to ask yourself if your blog is worth reading. Everybody stresses the need for a target audience. So who are you appealing to?
I selected normal people who want to think about what's happening in the world, not just read it. Once you have your own niche, you need to pinpoint who they are before you can really settle in.
Is your content awesome?
Is it unique?
Do you infuse your personality?
Does it help your readers to think about their own experiences?
Do you provide interesting information?
Let's look at what you should not do.
Your content is general and can be found on every similar blog.
You don’t offer any unique point of view.
You don’t have a “hook” that would keep your readers coming back. (Usually, the best hook is a mixture of personality and the unique angle at appealing to your readers).
You focus on the things YOU are interested in and don’t appeal to your visitors.
Firstly, let's look at the stats.
At the start, each of my new blogs for the year (2013 & 2014) received very few hits—something between 150 to 200 views a day. This lasted for weeks and gradually built up. I've kept a daily record of the figures over the years, which increased to about 300 daily views in the following months. Some subjects were wildly popular (950 or so), depending on the hook in the heading, as well as four daily tweets. By six months each blog received roughly 500 daily clicks. I put that down to consistency. Blogging every day takes commitment. Between six to nine months after the start, roughly a thousand people read my blog, and on several occasions the figure hit over two thousand.
At the beginning of 2015, this new blog sunk as low as 93, gradually building to between 100 & 200 daily clicks, which is a bit disheartening. Once again, the daily views are increasing.
But, here's the interesting thing:
Because the blogs for each year are separate, I can see how many people continue to read the old blogs—the ones I no longer update. And the figures there are higher than they are for my current one:
Francene – Views on News.
From the stats, I can see who reads the accumulated subjects written each year, and how relevant the content remains.
Here are the graphics for each blog at the moment, starting from 2013, then 2014, and finally the current one.
I don't anticipate this particular subject being wildly popular with my regular readers. 'Where's the news?' they'll ask. However, I wanted to share my personal experience.
So many people are writing blogs nowadays, and each of them want an audience. If you can take anything away from reading this, make sure you noticed consistency. Writing every day will improve your skill and increase your readers.